I’ve Got Moos For You. 1 Year Anniversary.

Happy 1 year anniversary to I’ve Got Moos For You! Thank you everyone who reads and to all of the family, friends and peers who send me stories and pictures to share. 

I began this journey for a few reasons. First and foremost, I saw a need. A need for a fun, quick, easy and informative read about things relating to the dairy industry. I knew this had to happen when a daily e-newsletter, The Skimm, joked about 7% of Americans thinking that chocolate milk came from brown cows. Funny, but also fair – how would people know the difference if they’ve never been given the chance? The Skimm never further explained how chocolate milk is made, and I immediately called BS. Note that this is coming from a #1 fan (still true, and will continue to be – it’s an incredible newsletter!). But, this isn’t a joke anymore – this is the food we eat. It’s a big deal. I sent several emails to them, and I even gave them examples of how they could write ag news stories to fit their tone and style. After no response, I decided to make a move. 

Shortly after, I’ve Got Moos For You. Vol 1. was born. However, this was all happening at the same time I was completing a leadership program called YDLI (Young Dairy Leaders Institute). To ‘graduate’ from this program, each participant needed to execute an advocacy project. AKA a new way of telling consumers like you how awesome cows, dairy products, farmers and agriculture as a whole, are. The perfect storm was created for me to create a weekly blog post that followed a similar style of The Skimm. Why? Because that’s a strength I could play off of – fun and conversational writing.

So here we are. Each week (with a few exceptions lacking any good excuses) I’ll post a blog with 3-5 short summaries of stories I found in my news and industry sources. My goal is that consumers enjoy reading about agricultural news, feel more confident and informed about where their food comes from and laugh a few times through it. I also strive to keep it fair, balanced, and  mostly unbiased, a challenge for me, because most of my writing has been emotional and opinionated. I like that this blog post gives me an opportunity to challenge myself in that regard.

But, I really just needed a place to share epic pro innovation and science tweets from Betty Crocker. Like this one:

betty crocker tweet

As I head into year 2, you may see me try new things, or maybe I’ll keep it the same. I haven’t decided yet. I’m still learning what’s best for my readers and what they want. Got a preference? Let me know – I write this for you, consumers of food, and your feedback is critical!

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I’ve Got Moos For You. Vol 39.

Feel good stories that I read this week and want to share with you 5/13/2018.

“Know of any good party planners?”

#WorldMilkDay is happening on June 1, 2018. Dairy farmers across the world will be raising a glass and toasting to milk, a beverage produced by dairy cows. Why? Because they, and many others, think milk is awesome. They have a solid case. Read more about dairy health benefits here, here and here. Make sure you follow along on June 1 and post your own dairy positive pictures using the hashtag #WorldMilkDay.

“Good vibes only!”

This article posted by Progressive Dairyman has Walt Coleman of Little Rock, Arkansas, a dairy farmer and retired NFL official teaching the rest of us how we can turn “boos into cheers.” Sounds like useful advice when you’re feeling down. You can read more details in the article, but it boils down to three key things:

  1. Remember your importance.
  2. Learn to laugh it off.
  3. Do what’s right.

“I couldn’t stay away.” 

Farming is an emotional business, and animals become like family. Many dairy farmers described farming as a “livelihood” rather than a job. I read a story this week about Christine Bender, who left her job with benefits to come back to more labor and longer hours on her family dairy farm. I don’t like stealing anyone’s thunder, but to me, it sounds like she made the right choice. Check it out here.

Picture of the week. 

Uncle Joel brought his niece Evie out to meet the cows… looks like we might have a future dairy farmHER on our hands!

joel and evie

I’ve Got Moos For You. Vol 38.

Stuff I read about this week that you should care about 5/7/2018.

“I’m down for this.” Me, about eliminating food waste

Food waste is no bueno, and the agricultural industry is constantly seeking ways to elimate it. Cue precision agriculture. Forbes covered a study by McKinsey and Company that states “Food loss and wastes cost about $940 Billion and have a carbon footprint of 4.4 Gt CO2-equivalent which is more than eight percent of global greenhouse-gas emissions.” Guess what though… 795 million people still go hungry every year. Precision agriculture can help cut back on both. Think cool technology and innovation like drones, automation, GMOs, increasing sustainability and yields of crops… the list goes on. Nice.

“Maybe next weekend…” When you can’t afford the gas to get there

Gas prices are higher, and experts are saying the only way is up. This article says that it’ll be the highest prices we’ve seen since summer 2014. Womp. Who else is staying home?

“A bagel would never do this.” Everyone suffering the wrath of lettuce

E.coli is no joke. Especially when it attacks you via foods like spinach (no one liked you to begin with). Now, scientists are looking at new ways to catch foodborne bacteria in real time, like E.coli and salmonella. This video dives into the story more.

Picture of the week. 

This little Maryland dairy babe loves her cow. We are on the saaaame page, sister!

aubrey s